GRAPHIC DESIGN & Advertising Portfolio
Springs Cinema Promotional Graphics
I have designed numerous graphics and layouts for email & social media marketing, as well as print. Some of these include monthly "What's on Tap" carousel posts, unique programming graphics, informational graphics, web and print ads, film related content, merchandise promo graphics, food and beverage menus & more.
(2023-Present)
Atlanta Country Club Rebrand Project
I was tasked with redesigning a brand of my choosing. I chose Atlanta Country Club, a Marietta based golf and tennis community. I redesigned the logo using adobe illustrator and used InDesign to create the scorecard. I am happy about how this project turned out.
(May 2024)
Goose Concert Stickers
As a live music fan, I love combining my passion for graphic design with one of my favorite bands, Goose. Over the last few years, I have designed stickers for several shows and shared them with fellow fans. These personal projects give me the freedom to experiment creatively while contributing to the community surrounding the music I love.
(2024-Present)
Lee County Performing Arts Branding
I was commissioned to create a logo and branding kit for Lee County Performing Arts, a new non-profit organization benefiting the youth of Lee County, Alabama. I used Adobe Illustrator to create this logo suite.
(June 2024)
Poster Project
In my Graphic Communications class, I was given the assignment of choosing a large event and designing a poster, badge, and social posts/ads for the event. I chose The Peachtree Road Race, the largest 10k, which takes place in Atlanta on July 4th each year. I used a stock image of a peach by Allec Gomez, and created a solid vector that has a vintage feel. I also drew a graphic of the course map as a subtle touch to add to the race vibe. I created this poster on InDesign, but also used Illustrator and Photoship for some additional details.
(March 2024)
Sandy Springs Jam Fest Branding
I designed a brand kit and graphics for the Sandy Springs Jam Fest presented by The Springs Cinema & Taphouse. I created a logo, poster, social posts, stage banners, signage, schedule graphics, "Meet the Band" graphics and more for this event. I used Illustrator and Photoshop for this project, and it was a lot of fun to work on.
(September 2024)
Lexis Sanitary Solutions Logo Commission
I was commissioned to redesign a logo for Lexis Sanitary Solutions, a cleaning company in Sandy Springs, GA. I used Adobe Illustrator to create this logo, incorporating elements chosen by the client. This logo is the first step of my work for this client. Next, I will be designing a website for the company.
(May 2024)
Olivia Bailey Photography Branding Kit
I was hired by a local photography company in Athens, GA to create a logo and branding kit including business cards and photo overlays. Using Adobe Illustrator, I created a logo with two variations and three color sets.
(March 2024)
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Podcast Cover Redesign Project
In my Graphic Communications class, I was given the assignment of choosing a podcast and redesigning its cover using Photoshop. I chose the podcast "The Big Picture", which focuses on everything related to movies and the film industry. I decided to make this podcast cover more modern, focusing mainly on typography and color, to relate more with the younger audience and their changing visual preferences.
(February 2024)
Goose Summer Tour Poster
I used Photoshop and Adobe Illustrator to design a personal poster for the Goose 2024 Summer Tour. I tried out photoshop effects to turn a photo into a stamp-like effect. I also played around with textures and masks.
(June 2024)
Springs Cinema T-shirt Design
I was asked to design a t-shirt for a local movie theater. I was given lots of freedom, with the requirements being a gender neutral, summer design. I used Adobe Photoshop and Illustrator to create this design as well as the mockup. The shirt features the movie theater building, as well as a retro look with new fonts. I am very proud of this and cannot wait to see it on an actual shirt!
(June 2024)
Personal Business Card
I used Adobe Illustrator to design a personal business card to promote my design services. It links to my portfolio right here and provides my contact information as well.
(March 2024)
Sticker Design
In my Graphic Communications class, I was given the assignment of designing a sticker of my choosing using InDesign. I created a sticker featuring my dog, Sybil. I freehanded a side profile of Sybil and used fun typography to add appeal.
(February 2024)
Grateful Dead Concert Screening Poster
For the local movie theater I work at called "The Springs Cinema and Taphouse", I was tasked with designing a poster to promote a specialty screening of the June 22, 1991 Grateful Dead performance. I used procreate to design this poster, and I took inspiration from Wes Wilson's 1966 Poster for"The Quick and the Dead," Grateful Dead, Quicksilver Messenger Service, New Tweedy Brothers, June 10 & 11.
(May 2023)
Anthropologie - Brand Marketing Internship Project
Recently, I flew to Philadelphia to interview for a Social Media position with Anthropologie in their Brand Marketing department. I was required to create "tears" for a new Fall 2024 marketing campaign. For my campaign called "Gather", I focused on the idea of a dinner party and a short story from The New Yorker that describes a dinner party as "comfortable chaos". With chic styles, pop-up dinner party events, influencer hosts, and warm-welcoming vibes, the campaign allows for Anthropologie's loyal customer-base to feel closer and more connected with the brand that makes them unique. I had a lot of fun with this project and such a great experience with the URBN team.
(December 2023)
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Nuuly Brand Reinvention - Creative Brief
In my Brand Storytelling course, I was tasked with forming a powerful and inspirational creative brief for a brand of my choosing. I chose the brand Nuuly and created a unique brief that sets the brand apart from the competition in a creative format, as well as strategizes a marketing goal for the company.
(November 2023)